The impact of corporate social responsibility on customer loyalty in hypermarkets: A new socially responsible strategy

Article

Abstract: The purpose of this paper is to contribute to knowledge on the impact of corporate social responsibi

Palabras claves:

Corporate social responsibility, Image, Loyalty, Quality, Retail, SATISFACTION, socially responsible, Sustainable Development

Autores:

Cuesta-Valiño P., Estela Núñez-Barriopedro, Rodríguez P.G.

Fuentes:

scopus