Mostrando 2 resultados de: 2
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Conference Object(2)
Publisher
Proceedings - The 8th IEEE International Conference on Advanced Learning Technologies, ICALT 2008(1)
SIGMAP 2007 - International Conference on Signal Processing and Multimedia Applications, Proceedings(1)
Origen
scopus(2)
MiSPOT: Enhanced availability and quality in delivering personalized m-learning linked to TV programs
Conference ObjectAbstract: The development of digital television for mobile devices brings in new possibilities for informal lePalabras claves:Autores:Bianco-Fernández Y., Casquero-Villacorta E., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Tubío-Pardavila R.Fuentes:scopusSpontaneous and personalized advertising through mpeg-7 markup and semantic reasoning: Exploring new ways for publicity and marketing over interactive digital TV
Conference ObjectAbstract: Publicity is one of the sustaining pillars of the television industry. In an increasingly competitivPalabras claves:Interactive Digital Television, personalization, Spontaneous advertising, T-commerceAutores:Bianco-Fernández Y., Casquero-Villacorta E., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Rey-López M.Fuentes:scopus