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Should I Stay or Should I Go? Geographic Entrepreneurial Choices in Brazilian Franchising
ArticleAbstract: In the broad empirical literature on franchising, performance outcomes of location decisions appearPalabras claves:Autores:Fadairo M., Lanchimba Cintya, Silva Bitti E.J., Silva V.L.D.S.Fuentes:googlescopusThe impact of franchisor signaling on entrepreneurship in emerging markets
ArticleAbstract: This article contributes to the body of knowledge on emerging economy entrepreneurship in terms of fPalabras claves:Brazil, Emerging market economies, Franchising, New business development, SignalingAutores:Fadairo M., Lanchimba Cintya, Silva V.L.D.S., Welsh D.H.B.Fuentes:googlescopus