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Mobile Communication Systems: Evolution and Security
Conference ObjectAbstract: With the evolution and popularization of mobile communication systems, especially for access to dataPalabras claves:G technologies, Mobile communications, security, telecommunicationsAutores:Lilian Molina Benavides, Lopes I.M., Maria Fernanda Augusto, Rocha Á., Teresa Guarda, Vitor J.A.Fuentes:googlescopusUser Behavior: The Case of Instagram
Conference ObjectAbstract: Digital marketing is the promotion of products or brands through digital media, being one of the maiPalabras claves:digital marketing, Instagram, SOCIAL NETWORKS, User behaviorAutores:Lopes I.M., Teresa Guarda, Vázquez E.G., Vitor J.A.Fuentes:googlescopusThe Four Dimensions of the GDPR Framework: An Institutional Theory Perspective
Conference ObjectAbstract: The EU general data protection regulation (GDPR) is the most important change in data privacy regulaPalabras claves:General data protection regulation, Health clinics, Institutional theory, Regulation (EU) 2016/679Autores:Lopes I.M., Oliveira P., Teresa GuardaFuentes:googlescopusThe Impact of TikTok on Digital Marketing
Conference ObjectAbstract: Social media currently has a high number of users, resulting in changes in behavior and relationshipPalabras claves:audience, digital marketing, influencers, Social media, TikTokerAutores:Lopes I.M., Luis Miguel Mazón, Maria Fernanda Augusto, Oliveira P., Teresa Guarda, Vitor J.A.Fuentes:scopusThe Influence of YouTubers in Consumer Behavior
Conference ObjectAbstract: The massive use of the Internet, the development of new information and communication technologies aPalabras claves:digital marketing, influencers, SOCIAL NETWORKS, YouTubersAutores:Lopes I.M., Teresa Guarda, Vázquez E.G., Vitor J.A.Fuentes:googlescopus