Mostrando 10 resultados de: 15
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Recherche et Applications en Marketing(2)
Applied Economics(1)
Frontiers in Public Health(1)
Handbook of Research on Franchising(1)
Interfirm Networks: Franchising, Cooperatives and Strategic Alliances(1)
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Entrepreneurial orientation, risk and incentives: the case of franchising
ArticleAbstract: The standard principal-agent model predicts a trade-off in contract design between the protection agPalabras claves:Contractual design, Entrepreneurial orientation, Moral Hazard, Risk, Royalty rateAutores:Fadairo M., Lanchimba Cintya, Windsperger J.Fuentes:googlescopusFACTORES QUE AFECTAN LA PRODUCTIVIDAD DE LAS EMPRESAS. CASO ECUADOR.
OtherAbstract: El presente estudio se enfoca en analizar la productividad de las empresas ecuatorianas, por medio dPalabras claves:Autores:Lanchimba CintyaFuentes:googleFranchising in Latin America
Book PartAbstract:Palabras claves:Autores:Fadairo M., Lanchimba CintyaFuentes:googlescopusBrand equity protection and new geographic dynamics evidence from franchising in Brazil
ArticleAbstract: The success of franchising contracts may depend on the market. Business format franchising is basedPalabras claves:agency theory, brand equity protection, Distance, emerging market, Franchise contract, marketing strategy, payment terms, two-step Murphy and Topel methodologyAutores:Fadairo M., Kaswengi J., Lanchimba Cintya, Silva Bitti E.J.Fuentes:scopusContractual Design and Spatial Organization in Retailing: Evidence from Brazilian Franchising on Brand Equity Protection Strategy
OtherAbstract:Palabras claves:Autores:Lanchimba CintyaFuentes:googleChoix organisationnels et contractuels dans les réseaux de franchise. Quatre essais sur la relation entre les choix du franchiseur et la performance du réseau.
OtherAbstract: Thèses en préparation à Lyon, dans le cadre de ED 486 Sciences Economiques et de Gestion, en partenaPalabras claves:Autores:Lanchimba CintyaFuentes:googleMental Health Factors That Guide Individuals to Engage in Overconsumption Behavior During the COVID-19 Pandemic: A Cross-Cultural Study Between USA and Ecuador
ArticleAbstract: Background: This study tests a framework that examines the role of several mental health factors (moPalabras claves:covid-19, Culture, health consciousness, hoarding activity, individualism—collectivism, overconsumption, wellbeingAutores:Franklin Velasco Vizcaíno, Juan Pablo Díaz-Sánchez, Lanchimba Cintya, Paz Y.Miño MarielFuentes:googlescopusPersonalized service and brand equity in family business: A dyadic investigation
ArticleAbstract: Family business owners are crucial in building personal relationships with customers and in supportiPalabras claves:Brand Equity, Collective organizational citizenship behavior, Family business owners, Job demands-re-sources theory, Personalized services, Work overloadAutores:Alonso-Dos-santos M., Contreras O.L., Franklin Velasco Vizcaíno, Lanchimba CintyaFuentes:googlescopusProtection du capital marque et nouvelles dynamiques géographiques : un travail empirique sur la franchise au Brésil
ArticleAbstract: Cet article s’intéresse aux clauses contractuelles dans les contrats de franchise. Le succès de cesPalabras claves:clauses monétaires, contrat de franchise, Distance, image de la marque, marché émergent, méthodologie de Murphy et Topel, stratégie marketing, théorie de l’agenceAutores:Fadairo M., Kaswengi J., Lanchimba Cintya, Silva Bitti E.J.Fuentes:googlescopusOptimal monetary provisions and risk aversion in plural form franchise networks; a theoretical model of incentives with heterogeneous agents
OtherAbstract: Optimal monetary provisions and risk aversion in plural form franchise networks ; a theoretical modePalabras claves:Autores:Lanchimba CintyaFuentes:google