Sales Maximization Based on Neuro-Marketing Techniques in Virtual Environments

Conference Object

Abstract: This article describes an analysis of the merchandising techniques used in Neuromarketing through a

Palabras claves:

Consumer study, MARKETING, Merchandising, Neuromarketing, VIRTUAL

Autores:

Aldrin G. Acosta, Cristian Gallardo, Julio Andrés Tapia, Paulina F. Venegas, Víctor Hugo Andaluz, Viviana B. López, Washington X. Quevedo

Fuentes:

google

scopus