Mostrando 7 resultados de: 7
Filtros aplicados
Publisher
Academia Revista Latinoamericana de Administracion(1)
Centro de Información Tecnológica(1)
GIAP Journals(1)
International Journal of Innovation Management(1)
Obtenido de GEM (Global Entrepreneurship Monitor): https://www. espae. espol. edu. ec/wpcontent/uploads/documentos/GEM_Ecuador_2019. pdf(1)
Cognitive, experiential, and marketing factors mediate the effect of brand personality on brand equity
ArticleAbstract: Many researchers have investigated the effects of brand personality on brand equity; however, the anPalabras claves:Brand Equity, Brand personality, Branding strategies, Cognitive factors, Cosmetics industry, Experiential factors, Marketing factorsAutores:Adriana Andrea Amaya Rivas, Ju T.L., Liao Y.K., Wu W.Y.Fuentes:googlescopusGlobal Entrepreneurship Monitor Ecuador 2019/2020
OtherAbstract:Palabras claves:Autores:Adriana Andrea Amaya Rivas, Jack ZambranoFuentes:googleFactores que impactan en los criterios de éxito de los proyectos en Perú y Ecuador: el rol moderador de las competencias del director de proyecto
OtherAbstract: El objetivo de esta investigación fue examinar la relación entre los factores críticos de éxito delPalabras claves:Autores:Adriana Andrea Amaya Rivas, Fernando Padilla A.Fuentes:googleESPAE Escuela de Negocios
OtherAbstract:Palabras claves:Autores:Adriana Andrea Amaya RivasFuentes:googleDoes all entrepreneurship matter? The contribution of entrepreneurial activity to economic growth
ArticleAbstract: Purpose: The purpose of this paper revisits the effect of entrepreneurship on economic growth. DesigPalabras claves:CLADEA 2018, economic growth, Emerging markets, entrepreneurship, innovationAutores:Adriana Andrea Amaya Rivas, Jack Zambrano, Jack Zambrano-Vera, Paul Vera-Gilces, Xavier OrdenanaFuentes:googlescopusTHE EFFECTS of INNOVATION IMPLEMENTATION and SPEED to MARKET on the RELATIONSHIP between TEAM SENSE-MAKING, TRUST, and NPD SUCCESS
ArticleAbstract: New product development (NPD) has long been regarded as an important issue for the success of businePalabras claves:innovation implementation, NPD success, Sensemaking capability, speed to market, trustAutores:Adriana Andrea Amaya Rivas, Chang S., Liao Y.K.Fuentes:googlescopusThe causal relationship between GDP, energy consumption, population, and oil price: Evidence from Vietnam
OtherAbstract: Purpose of this study: This study aims to examine the relationship between energy consumption, grossPalabras claves:Autores:Adriana Andrea Amaya RivasFuentes:google