Factors influencing green purchasing inconsistency of Ecuadorian millennials

Article

Abstract: Purpose: This study aimed to identify whether attitudes and subjective norms influence green purchas

Palabras claves:

availability, Green purchasing, HABITS, lack of knowledge, MILLENNIALS, Skepticism, Theory of planned behavior

Autores:

Arias-Bolzmann L.G., Nelson Geovany Carrión Bósquez

Fuentes:

scopus