Melita Vega
UAZUAY
16
Coauthors
4
Documentos
2
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Volumen de publicaciones por año
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| Año de publicación | Num. Publicaciones |
|---|---|
| 2017 | 1 |
| 2020 | 1 |
| 2021 | 1 |
| 2022 | 1 |
Publicaciones por áreas de conocimiento
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| Área de conocimiento | Num. Publicaciones |
|---|---|
| Comunicación | 4 |
| Responsabilidad social corporativa | 2 |
| Salud pública | 1 |
Publicaciones por áreas temáticas
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| Área temática | Num. Publicaciones |
|---|---|
| Dirección general | 3 |
| Publicidad y relaciones públicas | 2 |
| Criminología | 1 |
| Contabilidad | 1 |
| Perú | 1 |
| Economía de la tierra y la energía | 1 |
| Grupos de personas | 1 |
| Cultura e instituciones | 1 |
Principales fuentes de datos
| Origen | Num. Publicaciones |
|---|---|
| Scopus | 4 |
| Google Scholar | 1 |
| RRAAE | 0 |
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Coautores destacados por número de publicaciones
| Coautor | Num. Publicaciones |
|---|---|
| Ana María Durán | 4 |
| Caroline Ávila | 3 |
| Orozco-Toro J.A. | 3 |
| Matus P. | 2 |
| Pedro Mosquera | 1 |
| Retamal-Ferrada L. | 1 |
| Ana Duran | 1 |
| Melita Vanessa Vega Auquilla | 1 |
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Top Keywords
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Publicaciones del autor
Analysis of public relations management as a sustainable pillar in Ecuadorian organizations in different contexts
ArticleAbstract: The purpose of this chapter is to analyze public relations management in a group of Ecuadorian organPalabras claves:Business contexts, Corporate social responsibility, public relations, Strategic communications, SustainabilityAutores:Ana María Durán, Melita Vega, Pedro MosqueraFuentes:scopusLINK BETWEEN SOCIAL RESPONSIBILITY AND COMMUNICATIONS IN LATIN AMERICAN COUNTRIES STUDY OF COMPANIES IN ECUADOR, COLOMBIA AND CHILE
ArticleAbstract: A key management element within companies is the link between their social responsibility and communPalabras claves:CHILE, COLOMBIA, COMMUNICATION, ECUADOR, institutionalization, Social responsibility, SustainabilityAutores:Ana María Durán, Caroline Ávila, Melita Vega, Orozco-Toro J.A., Retamal-Ferrada L.Fuentes:scopusThe influence of national cultures on CSR communication
ReviewAbstract: This paper shows the preliminary results of an exploratory study of a quantitative nature that aimsPalabras claves:CHILE, COLOMBIA, ECUADOR, Large companies, National culture, public relations, SustainabilityAutores:Ana María Durán, Caroline Ávila, Matus P., Melita Vega, Orozco-Toro J.A.Fuentes:scopusQuantitative analysis of the convergence between public relations and sustainability: Application in Ecuadorian, Colombian, and Chilean businesses
ArticleAbstract: The present study examines the relationship between public relations management and sustainability iPalabras claves:Business, corporations, Latin America, public relations, SustainabilityAutores:Ana Duran, Ana María Durán, Caroline Ávila, Matus P., Melita Vanessa Vega Auquilla, Melita Vega, Orozco-Toro J.A.Fuentes:googlescopus