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A stakeholder analysis of a service learning project for tourism development in An Ecuadorian Rural Community
ArticleAbstract: This paper discusses stakeholders’ relationships in a service learning project in a rural destinatioPalabras claves:ECUADOR, knowledge transfer, Rural community, Service Learning Project, STAKEHOLDERS, tourism developmentAutores:Eugenia Wickens, Pedro Longart, Victor Llugsha, Víctor Llugsha Guijarro, Walter OcañaFuentes:googlescopusElectronic word-of-mouth: Successful communication strategies for restaurants
ArticleAbstract: Purpose-A great deal has been discussed about the importance of using social media in marketing commPalabras claves:Electronic word of mouth, Marketing communications, Online marketing, Restaurant marketing, SOCIAL MEDIA MARKETINGAutores:Fox G., Pedro LongartFuentes:scopus