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Institutional use of twitter to combat the infodemic caused by the covid-19 health crisis
ArticleAbstract: The international health crisis caused by Covid-19, more serious than those caused by SARS, MERS, inPalabras claves:Co-vid-19, CORONAVIRUS, Crisis management, engagement, Government of Spain, Infodemic, Information transparency, Institutional communication, International context, public relations, SARS-COV-2, trust, TwitterAutores:Lozano-González A.A., Pulido-Polo M., Víctor Hernández-SantaolallaFuentes:scopusPolitical fandom on Twitter: La Cueva and the Alberto Garzón supporters in the Spanish general elections of 2015 and 2016
ArticleAbstract: The communication strategy developed on Twitter by the communication team La Cueva, of the politicalPalabras claves:Alberto Garzón, Celebrities, Charisma, Infotainment, leadership, netnography, Politainment, Political fans, Social media, TwitterAutores:Rubio-Hernández M.D.M., Víctor Hernández-SantaolallaFuentes:scopus