Segmentation of coastal marine demand from a National Recreational Area: Villamil Beach, Ecuador

Article

Abstract: Tourist demand segmentation can provide important information for creating products tailored to the

Palabras claves:

Coastal marine, ECUADOR, MOTIVATION, segmentation, TOURISM

Autores:

Cristina Macas-López, Orden-Mejía M.A., Wilmer Carvache-Franco

Fuentes:

scopus