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CISCI 2015 - Decima Cuarta Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Segundo Simposium Iberoamericano en Educacion, Cibernetica e Informatica, SIECI 2015 - Memorias(1)
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Citation classics in consumer neuroscience, neuromarketing and neuroaesthetics: Identification and conceptual analysis
ArticleAbstract: Neuromarketing, consumer neuroscience and neuroaesthetics are a broad research area of neurosciencePalabras claves:bibliometrix, Consumer behaviour, Consumer neuroscience, Consumer psychology, H-index, Highly cited papers (HCPs), science mapping analysis, scientometrics, SciMATAutores:Cobo M.J., Gustavo Vaccaro, Herrera-Viedma E., Jose Ignacio Pelaez, Sanchez-Nunez P.Fuentes:scopusCombining user preferences and expert opinions: a criteria synergy-based model for decision making on the Web
ReviewAbstract: Customers strongly base their e-commerce decisions on the opinions of others by checking reviews andPalabras claves:Criteria coalition synergy, Decision Making, Majority aggregation, Multi-criteria decision analysis, Social mediaAutores:Bernal R., Gomez-Ruiz J.A., Jose Ignacio Pelaez, Karanik M.Fuentes:scopusComparison matrix geometric index: A qualitative online reputation metric
ArticleAbstract: Previous scientific studies as well as consulting firms have developed numerous Online Reputation InPalabras claves:Corporate reputation, decision analysis, Intelligent information retrieval, Multiple criteria analysis, Opinion Analysis, Reputation index, Social media information analysisAutores:Cabrera F.E., Gustavo Vaccaro, Jose Ignacio Pelaez, Vargas L.G.Fuentes:scopusA method for improving the consistency of judgements
ArticleAbstract: The Analytic Hierarchy Process provides the decision maker with a method for improving the consistenPalabras claves:AHP, Consistency, Multicriteria decision making, Pairwise comparisonAutores:Jose Ignacio Pelaez, Lamata M.T.Fuentes:scopusFrom data to value: Information aggregation processes based on the concept of majority
Conference ObjectAbstract:Palabras claves:Autores:Casado A.M., Estela R. Yanez, Jose Ignacio PelaezFuentes:scopusOpinion mining and sentiment analysis in marketing communications: A science mapping analysis in web of science (1998-2018)
ArticleAbstract: Opinion mining and sentiment analysis has become ubiquitous in our society, with applications in onlPalabras claves:Advertising, Bibliometric indicators, MARKETING, opinion mining, science mapping analysis, Scientific collaboration, sentiment analysis, Web of Science (WoS)Autores:Heras-Pedrosa C.D.L., Jose Ignacio Pelaez, Sanchez-Nunez P.Fuentes:scopusMajority OWA operator for opinion rating in social media
ArticleAbstract: In recent years, the acquisition of products and services via Internet has grown exponentially. TodaPalabras claves:Cardinality-dependent operators, Consensus measure, MA-OWA operator, Online valuationAutores:Bernal R., Jose Ignacio Pelaez, Karanik M.Fuentes:scopusIntangible management monitors and tools: Reviews
ArticleAbstract: During the last decade it has been observed that companies have dedicated more effort and resourcesPalabras claves:Corporate reputation intelligent system, Expert systems, Intangible management, Intangible monitors/tools, Relational capitalAutores:Casado A.M., Jose Ignacio PelaezFuentes:scopusIschemia classification via ECG using MLP neural networks
ArticleAbstract: This paper proposes a two stage system based in neural network models to classify ischemia via ECG aPalabras claves:classification, DWT, eCG, ischemia, MLPAutores:Doña J.M., Fornari J., Jose Ignacio Pelaez, Serra G.Fuentes:scopusReliability of ranking-based decision methods: a new perspective from the alternatives’ supremacy
ArticleAbstract: Due to the immediacy of communications, the interconnection of different data sources and the largePalabras claves:AHP, Alternatives’ predominance, Multi-criteria decision analysis, Pairwise reconstruction methods, Ranking-based methodsAutores:Bernal R., Gomez-Ruiz J.A., Jose Ignacio Pelaez, Karanik M.Fuentes:scopus