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Digital transformation of marketing in small and medium companies through social networks
ArticleAbstract: The way businesses relate to customers and global society has changed over time, and those that do nPalabras claves:Digital transformation, E-Commerce, internet sales, SOCIAL NETWORKSAutores:Carlos Roberto Sampedro Guaman, Diego Paúl Palma Rivera, Estalin Vladimir Arrobo Lapo, Silvio Amable Machuca VivarFuentes:scopusProfiling of suppliers for the purchase of raw materials through the development of a datawarehouse and data mining techniques with R language
ArticleAbstract: Today’s business decisions focus on data, the same that originate from different sources, an importaPalabras claves:Business intelligence, Clustering, DATA WAREHOUSE, PENTAHO, R languageAutores:Erick Fernando Méndez Garcés, Estalin Vladimir Arrobo Lapo, Silvio Amable Machuca VivarFuentes:scopus