After-Sales and Customer Loyalty Strategies for Fixed Internet Through the Implementation of Virtual Assistance in the Ecuadorian Context

Conference Object

Abstract: The ability of companies to provide quality products and services motivates organizations to develop

Palabras claves:

After-sales strategies, Customer loyalty, Fixed internet, Virtual assistance

Autores:

Bruno Alcívar-Cruz, Joe Llerena-Izquierdo

Fuentes:

scopus