Documentos de Luis Miguel Romero-Rodríguez | REDI

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Mostrando 7 resultados de: 7

Filtros aplicados

Palabras Claves: "Social media"

Subtipo de publicación

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Aula Abierta(1)

International Journal of Environmental Research and Public Health(1)

Journal of Management Development(1)

Management Decision(1)

Área temáticas

Interacción social(5)

Dirección general(3)

Cultura e instituciones(2)

Procesos sociales(2)

Publicidad y relaciones públicas(2)

Área de conocimiento

Comunicación(3)

Análisis de redes sociales(1)

Ciencia política(1)

Medios de comunicación(1)

Año de Publicación

Origen

Palabras Claves

public opinion(3)

Branded Content(1)

Collaborative learning(1)

Corporate social responsibility communication of male luxury fashion brands: analysis on Instagram, Facebook and TikTok

Abstract: Purpose: This study aims to analyze the content on corporate social responsibility (CSR) of Gucci, P

Palabras claves:

Corporate social responsibility, Fashion brands, Social media, Sustainability

Castillo-Abdul B., Luis Miguel Romero-Rodríguez, Ortega Fernandez E.

Coworking spaces and virtual learning communities in Social Networks: Case Study of #ElClaustroDeIG on Instagram

Abstract: Social networks are consolidated as spaces for the exchange of valuable content. It is not surprisin

Palabras claves:

Collaborative learning, Informal Learning, learning communities, Social media, Teacher professional development

Gómez-Martínez R., Luis Miguel Romero-Rodríguez

Language as a creator of realities and public opinion: Critical analysis in the context of the current media ecosystem

Abstract: This article analyzes how the media constructs social reality through language. Social reality is re

Palabras claves:

ict, Language, media, public opinion, Social media, Social reality

de Dios S.C., Ignacio Aguaded-Gómez J., Luis Miguel Romero-Rodríguez

Toward state-of-the-art on social marketing research in user-generated content (UGC) and influencers

Abstract: Purpose: This study examines the research that has been conducted on user-generated advertising cont

Palabras claves:

Advertising, Branded Content, MARKETING, Social media

Castillo-Abdul B., Luis Miguel Romero-Rodríguez

Twitter and public opinion. A critical view for an educational outlook

Abstract: In this article we reflect, from a theoretical and critical perspective, on how public opinion is cu

Palabras claves:

citizenship, democracy, Educational competences, Interactivity, public opinion, Social media, Twitter

Gozálvez‌ V., Larrea-Oña‌ C., Luis Miguel Romero-Rodríguez

Populist attitudes and perceptions of public opinion and the media: A comparative correlational study between spain and colombia

Abstract: Introduction: Populism has experienced a worrying growth in the last decade in different locations a

Palabras claves:

JOURNALISM, Persuasión, Political communication, public opinion, Social media

Luis Miguel Romero-Rodríguez, Montealegre M.V.P., Tejedor-Calvo S.

‘How to Botox’ on YouTube: Influence and Beauty Procedures in the Era of User-Generated Content

Abstract: The current media environment is complex and has important effects on all aspects of life, including

Palabras claves:

BÓTOX, influencers, Social media, SOCIAL NETWORKS, Tutorial, YOUTUBE

Castillo-Abdul B., Jaramillo-Dent D., Luis Miguel Romero-Rodríguez