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Characterization of the large economic groups in Ecuador according to the SRI Internal Revenue Service in 2015
OtherAbstract:Palabras claves:Autores:Alvaro Santiago Solano Gallegos, Tobar Pesantez Luis BayardoFuentes:googleCitizen Participation By Participatory Budgeting: Does The Legal Framework In Ecuador Encourage Its Adoption?
OtherAbstract: Citizen participation (CP) attempts to bring citizens closer to tangible and visible processes of goPalabras claves:Autores:Irene Gisel Buele Nugra, Tobar Pesantez Luis BayardoFuentes:googleClaves para un desarrollo sostenible La creatividad y el happiness management como portafolio de la innovación tecnológica, empresarial y marketing social
OtherAbstract: The strong economic crisis brought about by the Great Recession not only had a negative impact on thPalabras claves:Autores:Tobar Pesantez Luis BayardoFuentes:googleCommunication, Social Networks and Sustainable Development Goals: A Reflection From the Perspective of Social Marketing and Happiness Management in the General Elections in Spain
ArticleAbstract: The challenges imposed by the global development agenda imply reflecting on the role and contributioPalabras claves:COMMUNICATION, happiness, POLICY, Social marketing, Social media, SUSTAINABLE DEVELOPMENT GOALSAutores:Galiano-Coronil A., Jiménez-Marín G., Tobar Pesantez Luis Bayardo, Zambrano R.E.Fuentes:googlescopusCompetitive Analysis of Small and Medium Enterprises in Cuenca, Ecuador
ArticleAbstract: Cuenca, the third largest city in Ecuador, has received a number of awards during its history. The lPalabras claves:CUENCA, SMALL, MEDIUM, ENTERPRISESAutores:Tobar Pesantez Luis BayardoFuentes:googlerraaeCompetitiveness of Microenterprises in Cuenca, Ecuador
ArticleAbstract: Cuenca, the third most important city in Ecuador, World heritage trust site, describes it as one ofPalabras claves:CUENCA, MICRO, SMALL, MEDIUM, ENTERPRISESAutores:Tobar Pesantez Luis BayardoFuentes:googlerraaeCompetitividad de las Microempresas en Cuenca Ecuador
ArticleAbstract: Cuenca, la tercera del Ecuador, Patrimonio Cultural de la Humanidad, calificada por la Asamblea NaciPalabras claves:CUENCA, MICRO, PEQUEÑAS, MEDIANAS, EMPRESASAutores:Tobar Pesantez Luis BayardoFuentes:rraaeBRAND MANAGEMENT FROM SOCIAL MARKETING AND HAPPINESS MANAGEMENT BINOMIAL OF IN THE AGE OF INDUSTRY 4.0
ArticleAbstract: There is a correlation between social marketing management and its strategic approach to brand managPalabras claves:Advertising, Brand, happiness, management, Marketing socialAutores:Galiano-Coronil A., Jiménez-Marín G., Tobar Pesantez Luis Bayardo, Zambrano R.E.Fuentes:googlescopusAn approach to exploring non-governmental development organizations interest groups on facebook
ArticleAbstract: This paper presents an approach for analyzing the stakeholders from various organizations based on tPalabras claves:COMMUNICATION, facebook, NGDO, Social network analysis, STAKEHOLDERSAutores:Domínguez C.S., Franco J.J.M.T., Galiano-Coronil A., Tobar Pesantez Luis BayardoFuentes:googlescopusAnalisis Competitivo De Las Pequeñas Y Medianas Empresas En Cuenca Ecuador (Competitive Analysis of Small and Medium Enterprises in Cuenca, Ecuador)
OtherAbstract: Cuenca, la tercera del Ecuador, Patrimonio Cultural de la Humanidad ha recibido múltiples distincionPalabras claves:Autores:Tobar Pesantez Luis BayardoFuentes:google