Franklin Velasco Vizcaíno
0000-0002-6561-6741
USFQ
35
Coauthors
16
Documentos
6
H-index Scopus
8
I10-index Google
8
H-index Google
Volumen de publicaciones por año
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| Año de publicación | Num. Publicaciones |
|---|---|
| 2018 | 1 |
| 2019 | 1 |
| 2020 | 3 |
| 2021 | 4 |
| 2022 | 2 |
| 2023 | 5 |
Publicaciones por áreas de conocimiento
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| Área de conocimiento | Num. Publicaciones |
|---|---|
| Marketing | 9 |
| Comportamiento del consumidor | 4 |
| Responsabilidad social corporativa | 2 |
| Salud pública | 2 |
| Turismo | 2 |
| Psicología | 2 |
| Ciencias sociales | 1 |
| Psicología social | 1 |
| Realidad virtual | 1 |
| Salud mental | 1 |
Publicaciones por áreas temáticas
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| Área temática | Num. Publicaciones |
|---|---|
| Dirección general | 8 |
| Interacción social | 7 |
| Grupos de personas | 2 |
| Publicidad y relaciones públicas | 2 |
| Producción | 2 |
| Ética del trabajo | 2 |
| Psicología diferencial y del desarrollo | 2 |
| Cultura e instituciones | 2 |
| Juegos y deportes al aire libre | 2 |
| Economía | 1 |
Principales fuentes de datos
| Origen | Num. Publicaciones |
|---|---|
| Scopus | 16 |
| Google Scholar | 16 |
| RRAAE | 0 |
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Coautores destacados por número de publicaciones
| Coautor | Num. Publicaciones |
|---|---|
| Juan J. Cardenas | 3 |
| Marcelo Cárdenas Cárdenas | 3 |
| Lanchimba Cintya | 3 |
| Martin S.L. | 3 |
| Alonso-Dos-santos M. | 3 |
| Yang Z. | 2 |
| Juan Pablo Díaz-Sánchez | 2 |
| Attila Pohlmann | 2 |
| Janakiraman N. | 1 |
| Mariel Paz y Miño | 1 |
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Top Keywords
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Publicaciones del autor
Beyond window signs: Understanding the affect-based effects of window signs on store patronage intentions
ArticleAbstract: Store managers commonly use window signs to decorate their stores and, more importantly, to communicPalabras claves:place identity, store environmental stimuli, store patronage intention, window signsAutores:Franklin Velasco VizcaínoFuentes:googlescopusPortrait of Boredom Among Athletes and Its Implications in Sports Management: A Multi-Method Approach
ArticleAbstract: There is a common misconception that elite athletes enjoy their sports activities so much that theyPalabras claves:athlete performance, Boredom, Brand loyalty, emotions, overconsumption, sports managementAutores:Franklin Velasco Vizcaíno, Rafael JordaFuentes:googlescopusThe battle between brands and nutritional labels: How brand familiarity decreases consumers' alertness toward traffic light nutritional labels
ArticleAbstract: Public policy makers from around the world (e.g., United Kingdom, Ecuador, and Chile) have launchedPalabras claves:Familiar brands, Food choices, Marketing public policy, Traffic light nutritional labelsAutores:Alexandra Velasco, Franklin Velasco VizcaínoFuentes:googlescopusA look at the social entrepreneur: the effects of resilience and power distance personality traits on consumers’ perceptions of corporate social sustainability
ArticleAbstract: This research investigates how two personality traits common to entrepreneurs permeate their businesPalabras claves:entrepreneurship, Hierarchical linear modeling, personality traits, power distance, resilience, SustainabilityAutores:Franklin Velasco Vizcaíno, Juan J. Cardenas, Marcelo Cárdenas CárdenasFuentes:googlescopusA meta-analytic investigation of consumer response to anthropomorphic appeals: The roles of product type and uncertainty avoidance
ArticleAbstract: We aim to resolve the mixed findings on the effectiveness of anthropomorphic appeals in generating pPalabras claves:Anthropomorphism, Experience versus search products, Meta-analysis, Uncertainty avoidanceAutores:Franklin Velasco Vizcaíno, Janakiraman N., Yang Z.Fuentes:googlescopus