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Filtros
Subtipo de publicación
Book Part
(1)
Publisher
Case Studies on Food Experiences in Marketing, Retail, and Events
(1)
Área temáticas
Comidas y servicio de mesa
(1)
Área de conocimiento
Estudios culturales
(1)
Año de Publicación
2020
(1)
Origen
google
(1)
scopus
(1)
Palabras Claves
Boutique concept
(1)
Customer participation
(1)
Luxury catering
(1)
Restaurant innovativeness
(1)
Service experience
(1)
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“We have our style!" Optimizing food experiences in personalized catering boutique concepts
Book Part
Abstract:
Restaurant innovativeness and the experiential qualities of service are important factors in the hos
Palabras claves:
Boutique concept, Customer participation, Luxury catering, Restaurant innovativeness, Service experience, Social events, Value cocreation
Autores:
Attila Pohlmann, Franklin Velasco Vizcaíno, Mauricio Cepeda
Fuentes:
google
scopus
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