Mostrando 3 resultados de: 3
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Conference Object(3)
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Lecture Notes in Networks and Systems(2)
5th International Conference on Inventive Computation Technologies, ICICT 2022 - Proceedings(1)
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Comercio, comunicaciones, transporte(1)
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Año de Publicación
2022(3)
Mobile Tourism, the use of QR Codes and the Diversification of the Tourist Offer
Conference ObjectAbstract: This research carries out a study on digital tourism focused on the creation of QR codes to improvePalabras claves:information and communication technologies, Mobile Tourism, QR codes, Self-Guidance, Tourist OfferAutores:Angélica González-Sánchez, Ludena-Villacis L., Marlene Coronel-Grados, Villacis-Mejia C.Fuentes:scopusLogistic Regression Model and Decision Trees to Analyze Changes in Tourist Behavior: Tungurahua Case Study
Conference ObjectAbstract: This research was designed to identify the factors that influence the behavior changes of tourists vPalabras claves:Behavior changes, CHAID, covid-19, decision tree, Regression model, TOURISMAutores:Angélica González-Sánchez, Johanna Monge-Martínez, Leonardo Ballesteros-López, Sonia Armas-AriasFuentes:scopusWeb 2.0 Education Tools as Support in Digital Marketing: Tungurahua Case Study
Conference ObjectAbstract: This research aims to assess the impact that information and communication technologies have as suppPalabras claves:covid-19, digital marketing, ict, TOURISM, tourism promotionAutores:Angélica González-Sánchez, Johanna Gabriela Monge, Johanna Monge-Martínez, Ruth Infante-Paredes, Sonia Armas-AriasFuentes:googlescopus