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Lecture Notes in Networks and Systems(2)
International Journal of Interdisciplinary Cultural Studies(1)
Salud Ciencia Y Tecnologia(1)
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Costumbres del ciclo vital y de la vida doméstica(1)
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Web 2.0 Education Tools as Support in Digital Marketing: Tungurahua Case Study
Conference ObjectAbstract: This research aims to assess the impact that information and communication technologies have as suppPalabras claves:covid-19, digital marketing, ICT, Tourism, Tourism promotionAutores:Angélica González-Sánchez, Johanna Gabriela Monge, Johanna Monge-Martínez, Ruth Infante-Paredes, Sonia Armas-AriasFuentes:googlescopusLogistic Regression Model and Decision Trees to Analyze Changes in Tourist Behavior: Tungurahua Case Study
Conference ObjectAbstract: This research was designed to identify the factors that influence the behavior changes of tourists vPalabras claves:Behavior changes, CHAID, covid-19, decision tree, regression model, TourismAutores:Angélica González-Sánchez, Johanna Monge-Martínez, Leonardo Ballesteros-López, Sonia Armas-AriasFuentes:scopusNative dress, an element of cultural identity in danger of extinction: A case study of the Salasakas, Ecuador
ArticleAbstract: The purpose of this research is to analyse three segments of the native ethnic group of the SalasakaPalabras claves:Dress, Identity, Native Ethnic GroupsAutores:Johanna Monge Martínez, Johanna Monge-Martínez, Marco Toledo Villacís, Marcos Villacís Erazo, Oscar Abril Flores, Sandra Jacqueline Solís-Sánchez, Sandra Solis SánchezFuentes:scopusEmerging Strategies for Sustainability in Higher Education
ArticleAbstract: Sustainable development has gained relevance in higher education due to the growing need to integratPalabras claves:Emerging Strategies, Higher education, sustainability, Sustainable Development, University managementAutores:César A. Guerrero-Velástegui, Elena Vicenta Hernández-Navarro, Johanna Monge-Martínez, Jorge Luis Losada Guerra, Ruth Infante-Paredes, Sarah Jacqueline Iza-PazmiñoFuentes:scopus