Mostrando 6 resultados de: 6
Filtros aplicados
Publisher
Journal of Business Research(2)
Lecture Notes in Networks and Systems(2)
Contemporary Economics(1)
Technological Forecasting and Social Change(1)
Consumer Extraversion, Novelty Seeking, and Use of Mobile Instant Messaging (MIM)
Conference ObjectAbstract: Mobile instant messaging (MIM) is one of the most influential technologies in society today due to iPalabras claves:consumer behavior, Extraversion, mobile instant messaging, Novelty seeking, TECHNOLOGYAutores:Carlos Ramos-Galarza, Deyneka O.S., Jorge Cruz-Cárdenas, Jorge Guadalupe-Lanas, Zabelina E.V.Fuentes:googlescopusConsumer value creation through clothing reuse: A mixed methods approach to determining influential factors
ArticleAbstract: Clothing reuse is a consumer disposal behavior that has been underexplored, although it has importanPalabras claves:Clothing reuse, consumer behavior, Customer-dominant logic, ECUADOR, Product disposal, Value creationAutores:Jorge Cruz-Cárdenas, Jorge Guadalupe-Lanas, Margarita Velín-Fárez, Velín-Fárez M.Fuentes:googlescopusCOVID-19, consumer behavior, technology, and society: A literature review and bibliometric analysis
ArticleAbstract: The COVID-19 crisis is among the most disruptive events in recent decades. Its profound consequencesPalabras claves:consumer behavior, covid-19, Disruptive events, Literature review, Panic buying, TECHNOLOGYAutores:Andrés Palacio-Fierro, Carlos Ramos-Galarza, Jorge Cruz-Cárdenas, Jorge Guadalupe-Lanas, Zabelina E.V.Fuentes:googlescopusFactors Influencing the Consumer Tendency to Use Mobile Instant Messaging (MIM): A Mixed Method Study
ArticleAbstract: Mobile instant messaging (MIM) is currently one of the most influential areas of technology. MIM appPalabras claves:consumer behavior, mobile instant messaging, network externalities, Technology Acceptance Model, WhatsAppAutores:Andrés Palacio-Fierro, Carlos Ramos-Galarza, Jorge Cruz-Cárdenas, Jorge Guadalupe-LanasFuentes:googlescopusDrivers of technology readiness and motivations for consumption in explaining the tendency of consumers to use technology-based services
ArticleAbstract: This study aimed to identify the way in which the optimism and innovativeness of consumers (driversPalabras claves:consumer behavior, Hedonic motivation, SERVICES, Technology readiness, Utilitarian motivationAutores:Andrés Palacio-Fierro, Carlos Ramos-Galarza, Jorge Cruz-Cárdenas, Jorge Guadalupe-LanasFuentes:googlescopusTemporal Focus and Innovativeness of Consumers in the Use of Technologies: A Cross-Cultural Study
Conference ObjectAbstract: Innovative consumers are very important to today’s businesses as they are the first adopters of newPalabras claves:consumer behavior, Consumer innovativeness, Cross-cultural study, TECHNOLOGY, Temporal focusAutores:Deyneka O.S., Jorge Cruz-Cárdenas, Jorge Guadalupe-Lanas, Zabelina E.V.Fuentes:googlescopus