Plantain consumption in Ecuador: Purchase habits and consumers' willingness to pay for production attributes

Article

Abstract: The plantain is one of the most traditional products in Ecuador. The aim of the present study was to

Palabras claves:

Choice experiment analysis, market research, Quality

Autores:

Gema A. Hernández, Gissell K. Solorzano, Irinuska Ureta, Wilmer S. Sepúlveda

Fuentes:

scopus