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Medios documentales, educativos, informativos; periodismo(2)
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Digital strategic communication in Ecuador’s public organisations Current state and future projection
ArticleAbstract: Introduction: This article analyses how the digital revolution has forced Ecuador’s public organisatPalabras claves:Digital Media, ECUADOR, Public Communication, Public organisations, Strategic communicationAutores:Andrea Victoria Velásquez Benavides, Carlos V. Granda Tandazo, Fanny Y. Paladines-Galarza.Fuentes:googlescopusThe situation of digital strategic communication in Ecuador and other countries in Latin America: The management of the community manager
Book PartAbstract: At present, companies face the challenge of addressing the new forms of communication by positioningPalabras claves:Community manager, digital, Strategic communicationAutores:Carlos V. Granda Tandazo, Fanny Y. Paladines-Galarza., Valentín Alejandro Martínez FernándezFuentes:scopus