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Characterization of Rural Tourism Marketing to Strengthen Skills in Indigenous Communities of Chimborazo, Ecuador
ArticleAbstract: The sustainability of tourism management in indigenous communities that adopt tourism as a way of liPalabras claves:Indigenous Communities, MARKETING, Rural TourismAutores:Daniel Marcelo Guerrero Vaca, García Meytheler C.E., Héctor Germán Pacheco Sanunga, Magda Francisca Cejas Martinez, Proaño Lucero G.E.Fuentes:scopusHuman Talent and Its Impact on the Quality of Service in the Rural Community-Based Tourism Sector. Analysis and Theoretical Perspectives
ArticleAbstract: Human talent in the tourism sector necessarily incorporates a global vision for quality improvementPalabras claves:Customer service, human resources, QUALITATIVE RESEARCH, Rural-community, TOURISMAutores:Carlos Alban Yánez, CARLOS GEOVANNY ALBAN YANEZ, Magda Francisca Cejas Martinez, Mendoza Velazco Derling José, Navarro Cejas Mercedes, Silvia Marieta Aldaz-HernándezFuentes:googlescopusSustainable risk management and rural tourism as a development and strategic factor of the reventador Parish-Ecuador
ArticleAbstract: The study is based on the approach proposed by the World Tourism Organization when it emphasizes thePalabras claves:ECUADOR, management, RESEARCH, Rural Tourism, Sustainable riskAutores:Juan Pablo Morales Corozo, Magda Francisca Cejas Martinez, Mayra Fernanda Quiñónez Bedón, Mendoza Velazco Derling José, Rivas Urrego G.Fuentes:scopusThe competencies of human talent linked to the development of community based rural tourism in the province of Chimborazo Ecuador
ArticleAbstract: Human talent represents today for the rural and community tourism a fundamental axis for the improvePalabras claves:HUMAN TALENT, Rural and community tourism, TOURISMAutores:Luis Alberto Quevedo Báez, Magda Francisca Cejas Martinez, MAYRA FERNANDA QUIÑONEZ BEDÓN, Mendoza Velazco Derling José, Silvia Marieta Aldaz-HernándezFuentes:googlescopusThe right to gender equality in tourism in the context of pandemic covid-19 in the canton riobamba, ecuador
ArticleAbstract: The main objective of this research is to analyze the right to gender equality in tourism in the conPalabras claves:companies, equality, gender, Non-discrimination, TOURISMAutores:Magda Francisca Cejas Martinez, Mendoza Velazco Derling José, Navarro Cejas Mercedes, Silvia H.M. AldázFuentes:scopus