Characterization of Rural Tourism Marketing to Strengthen Skills in Indigenous Communities of Chimborazo, Ecuador

Article

Abstract: The sustainability of tourism management in indigenous communities that adopt tourism as a way of li

Palabras claves:

Indigenous Communities, MARKETING, Rural Tourism

Autores:

Daniel Marcelo Guerrero Vaca, García Meytheler C.E., Héctor Germán Pacheco Sanunga, Magda Francisca Cejas Martinez, Proaño Lucero G.E.

Fuentes:

scopus