Ruiz-Molina M.E.
9
Coauthors
4
Documentos
Volumen de publicaciones por año
Cargando gráfico
| Año de publicación | Num. Publicaciones |
|---|---|
| 2020 | 2 |
| 2022 | 1 |
| 2023 | 1 |
Publicaciones por áreas de conocimiento
Cargando gráfico
| Área de conocimiento | Num. Publicaciones |
|---|---|
| Sostenibilidad | 1 |
| Desarrollo sostenible | 1 |
| Comportamiento del consumidor | 1 |
Publicaciones por áreas temáticas
Cargando gráfico
| Área temática | Num. Publicaciones |
|---|---|
| Dirección general | 3 |
| Comercio | 2 |
| Publicidad y relaciones públicas | 1 |
| Producción | 1 |
| Ética del trabajo | 1 |
| Educación | 1 |
| Otros problemas y servicios sociales | 1 |
Principales fuentes de datos
| Origen | Num. Publicaciones |
|---|---|
| Scopus | 4 |
| Google Scholar | 3 |
| RRAAE | 0 |
Cargando gráfico
Coautores destacados por número de publicaciones
| Coautor | Num. Publicaciones |
|---|---|
| Gil-Saura I. | 4 |
| Irene Sánchez-González | 3 |
| Belda-Miquel S. | 1 |
| Israel Javier Juma-Michilena | 1 |
Cargando gráfico
Top Keywords
Cargando gráfico
Publicaciones del autor
Does sustainability drive to create store equity? A proposal through image, quality and loyalty
ArticleAbstract: Purpose: The present research aims to analyse the retailer's commitment to sustainable development (Palabras claves:Image, Loyalty, MARKETING, perceived quality, Retail, Store equity, Sustainable development perceived by the consumer, Triple bottom lineAutores:Gil-Saura I., Irene Sánchez-González, Ruiz-Molina M.E.Fuentes:googlescopusEffects of sustainable development perceived by the consumer. A model proposal for hypermarkets in Ecuador
ArticleAbstract: The objective of this work was to analyze the incidence of sustainable development on the chain of ePalabras claves:Brand Equity, Consumer perception, Loyalty, Perceived value, Sustainable DevelopmentAutores:Gil-Saura I., Irene Sánchez-González, Ruiz-Molina M.E.Fuentes:googlescopusEthically minded consumer behavior, retailers’ commitment to sustainable development, and store equity in hypermarkets
ArticleAbstract: The present paper analyzed the influence of ethically minded consumer behavior on retailer’s commitmPalabras claves:Ethically minded consumer behavior, Loyalty, Perceived value, Store equity, Sustainable development as perceived by consumers, Word-of-mouthAutores:Gil-Saura I., Irene Sánchez-González, Ruiz-Molina M.E.Fuentes:googlescopusHow to increase students' motivation to engage in university initiatives towards environmental sustainability
ArticleAbstract: Nowadays, it is of vital importance to make students aware of the problems that can be generated byPalabras claves:Environmental sustainability, EXTRINSIC MOTIVATION, INTRINSIC MOTIVATION, University communityAutores:Belda-Miquel S., Gil-Saura I., Israel Javier Juma-Michilena, Ruiz-Molina M.E.Fuentes:scopus