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Customer Perception and Its Influence on the Financial Performance in the Ecuadorian Banking Environment
ArticleAbstract: This study examines the relationship between customer perception and financial corporate performancePalabras claves:customer perception, Ecuadorian banking environment, Financial corporate performanceAutores:Ana Belen Tulcanaza-Prieto, Iliana E. Aguilar-Rodríguez, Lee C.W.Fuentes:googlescopusRelationship among CSR initiatives and financial and non-financial corporate performance in the ecuadorian banking environment
ArticleAbstract: This study explores the relationship between corporate performance and corporate social responsibiliPalabras claves:Corporate performance, Corporate social responsibility, Ecuadorian banking environment, Financial corporate performance, Non-financial corporate performanceAutores:Ana Belen Tulcanaza-Prieto, Lee C.W., Lee Y., Shin H.K.Fuentes:googlescopus