Mostrando 4 resultados de: 4
Exploring the determinants and consequences of salesperson market orientation behavior: An empirical study in the financial service industry
ArticleAbstract: Purpose: While the importance of salesperson market orientation behavior (SMOB) is widely acknowledgPalabras claves:Adaptive selling, Sales control systems, Sales planning, Salesperson goal orientation, Salesperson market orientation behaviourAutores:Adriana Andrea Amaya Rivas, Chen Y.C., Wu W.Y.Fuentes:googlescopusEntrepreneurial and alliance orientation alignment in new product development
ArticleAbstract: Given different strategic logics and implications of entrepreneurial orientation (EO) and alliance oPalabras claves:Alliance orientation, Entrepreneurial orientation, New product developmentAutores:Adriana Andrea Amaya Rivas, Chen Y.C., Yang T.K.Fuentes:googlescopusSalesperson Market Orientation Behavior: Its Antecedents and the Mediating Role of Working Smart Behaviors in Sales Performance
Book PartAbstract: Recent research highlights the importance of market orientation in service providers. In the currentPalabras claves:Adaptive selling, Sales control systems, Sales planning, Salesperson goal orientation, Salesperson market orientation behaviorAutores:Adriana Andrea Amaya Rivas, Chen Y.C., Wu W.Y.Fuentes:googlescopusThe role of team reflexivity as a mediator between project management skills, task familiarity, procedural justice, and product performance
ArticleAbstract: Even though the importance of team reflexivity in new product development (NPD) has been well notedPalabras claves:procedural justice, product performance, project management skills, task familiarity, team reflexivityAutores:Adriana Andrea Amaya Rivas, Chen Y.C., Wu W.Y.Fuentes:googlescopus