Recipes or blueprints for our genes? How contexts selectively activate the multiple meanings of metaphors

Article

Abstract: In the 1990s, critics of public discourse about genetics urged the replacement of the "blueprint" me

Palabras claves:

Audience studies, Genetic determinism, Genetics, metaphor, Polysemy, Reception studies, Rhetoric of science, Science Communication

Autores:

Benjamin R. Bates, Condit C.M., Galloway R., Givens S.B., Haynie C.K., Jordan J.W., Stables G., West H.M.

Fuentes:

scopus