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2022(2)
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scopus(2)
Consumer Behaviour and Attitude towards the Purchase of Organic Products in Riobamba, Ecuador
ArticleAbstract: The development of organic agriculture has been promoted worldwide to improve the nutritional healthPalabras claves:Behaviour, consumer attitude, Market, Organic productsAutores:Alasqah I., Alfheeaid H.A., Alharbi T.A.F., Alqarawi N., Carrascosa C., Mahmud I., Nataly Sthefania Jaramillo-Quinzo, Quispe-Fernández G.M., Raposo A., Saraiva A., Victor Dante Ayaviri NinaFuentes:scopusResponsible Marketing in the Traffic Light Labeling of Food Products in Ecuador: Perceptions of Cuenca Consumers
ArticleAbstract: Responsible marketing (RM) helps companies make products that improve people’s lives and is in linePalabras claves:consumer, ECUADOR, Responsible marketing (RM), Traffic light nutritional labelling (TLNL)Autores:Cecilia Alexandra Fernández-Lucero, Daniela Fernanda Torres-Torres, JORGE LEONARDO VANEGAS RUIZ, Otilia Vanessa Cordero-Ahiman, Quispe-Fernández G.M., Victor Dante Ayaviri NinaFuentes:scopus