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Decision making in social media with consistent data
ArticleAbstract: The use of data obtained from social media in decision-making is growing, because people are increasPalabras claves:Consistency index, Decision Making, Interval data, Majority operators, Preference relations, Reciprocal matricesAutores:Jose Ignacio Pelaez, Martínez E.A., Vargas L.G.Fuentes:scopusEstimating the importance of consumer purchasing criteria in digital ecosystems
ArticleAbstract: The purchasing process consists of multiple, non-isolated phases that describe the interactions betwPalabras claves:Aggregation operators, Choquet Integral, MARKETING, sentiment analysis, Synergy criteriaAutores:Cabrera F.E., Jose Ignacio Pelaez, Vargas L.G.Fuentes:scopus