Consumer Extraversion, Novelty Seeking, and Use of Mobile Instant Messaging (MIM)

Conference Object

Abstract: Mobile instant messaging (MIM) is one of the most influential technologies in society today due to i

Palabras claves:

consumer behavior, Extraversion, mobile instant messaging, Novelty seeking, TECHNOLOGY

Autores:

Carlos Ramos-Galarza, Deyneka O.S., Jorge Cruz-Cárdenas, Jorge Guadalupe-Lanas, Zabelina E.V.

Fuentes:

google

scopus