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Opinion Mining, Sentiment Analysis and Emotion Understanding in Advertising: A Bibliometric Analysis
ArticleAbstract: In the last decade, the advertising industry has experienced a quantum leap, powered by recent advanPalabras claves:Advertising research, Bibliometrics, COMMUNICATION, consumer behavior, emotion understanding, opinion mining, science mapping analysis, SciMAT, sentiment analysis, Vosviewer, Web of Science (WoS)Autores:Cobo M.J., Heras-Pedrosa C.D.L., Herrera-Viedma E., Jose Ignacio Pelaez, Sanchez-Nunez P.Fuentes:scopusUncovering patterns in the supervision of Spanish theses: a comprehensive analysis
ArticleAbstract: In academia, thesis supervision is a fundamental task in the good progress of PhD candidates and ofPalabras claves:Bibliometrics, Collaboration patterns, independence, Spanish theses, TESEO, Thesis supervision, Thesis supervisorAutores:Cobo M.J., López-Herrera A.G., V. Duarte-MartínezFuentes:scopus