Business to consumer (B2c): Factors preventing online purchase by students of higher education in portugal

Article

Abstract: Information and communication technologies have transformed the way of doing business. The developme

Palabras claves:

B2C, barriers, Consumer behaviour, E-Commerce, Information Technologies, Online shopping

Autores:

Fernandes A.J.G., Lopes I.M., Ribeiro M.I.B., Teresa Guarda

Fuentes:

scopus