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scopus(4)
Clusters and Public Relations: Communication of the companies conglomerates in Spain
ArticleAbstract: This article is the first one that studies this topic in Spain and shows a kind of map about the comPalabras claves:Business, CLÚSTER, COMMUNICATION, DirCom, organization, professionals, public relations, spainAutores:Fernandez-Souto A.B., Iván Puentes-Rivera, Vazquez-Gestal M.Fuentes:scopusAdvertising as a sustainability guarantee for European private and public television
ArticleAbstract: Advertising, an almost exclusive source of financing for private operators and highly relevant to moPalabras claves:Advertising, Audiovisual public service, financing, internet, TVAutores:Fernandez-Souto A.B., Francisco Campos-Freire, Iván Puentes-RiveraFuentes:scopusManagement of communication in the main sports leagues: Indoor soccer, volleyball, basketball, and handball in Spain
ArticleAbstract: This article aims to analyze the management of communication in sports teams playing in the highestPalabras claves:COMMUNICATION, League, OFFICE, public relations, SPORTAutores:Fernandez-Souto A.B., Iván Puentes-Rivera, Vazquez-Gestal M.Fuentes:scopusThe communicative management of large companies in spain: Structure, resources and main challenges of their managers
ArticleAbstract: This article studies the communicative structures of the main companies in Spain. Based on the factPalabras claves:COMMUNICATION, COMPANY, Department, Organisation, public relationsAutores:Fernandez-Souto A.B., Iván Puentes-Rivera, Vazquez-Gestal M.Fuentes:scopus