Desarrollo de una Plataforma Digital de Anuncios Publicitarios y Carteles Históricos de Guayaquil


Abstract:

This research project regarding the creation of a digital platform for advertisements and historical posters of Guayaquil, was born due to the need to have a visual, categorized and digital resource regarding advertisements, posters and historical announcements published in the city from Guayaquil, with the objective of serving as a visual creation tool and inspiration for the student, publicist, future designer, creative or information for anyone interested in learning about the visual and communicational legacy of the city. For this effect, a digital platform (website) and space in social networks is created, where people, in addition to being able to consult the historical material that the platform has to share, users can contribute with historical copies of their property, by doing so, they make the community grow and achieve interaction between users. KEY WORDS DIGITAL PLATFORM / DIGITAL CONTENT / POSTERS /MUNICIPAL LIBRARY OF GUAYAQUIL / HISTORICAL ARCHIVE OF GUAYAS / GRAPHIC DESIGN / ILUSTRATION / ANNOUNCEMENTS / ADVERTISING /

Año de publicación:

2021

Keywords:

  • Publicidad
  • CONTENIDO CULTURAL
  • AFICHES
  • ARCHIVO HISTÓRICO DEL GUAYAS
  • DISEÑO GRÁFICO
  • ANUNCIOS
  • ILUSTRACION
  • TESIS DE MAESTRÍA
  • Plataforma Digital
  • BIBLIOTECA MUNICIPAL DE GUAYAQUIL

Fuente:

rraaerraae

Tipo de documento:

Master Thesis

Estado:

Acceso abierto

Áreas de conocimiento:

    Áreas temáticas:

    • Métodos informáticos especiales
    • Comunicaciones
    • Artes