Diseño de un modelo de responsabilidad social empresarial para la Cooperativa de Ahorro y Crédito Cooperarte Ltda.
Abstract:
The following titling work includes the proposal of a Model for Corporate Social Responsibility for the Cooperative of Savings and Cbkp_redit ̈Cooperarte Ltd. ̈, which allows the financial institution to develop adequately with the social needs that is required the environment which develops and through this to contribute to improve the qu ality of life of the population in Sangolquí – Ecuador. The project begins with an introduction in which is detailed all of the history of the Cooperative of Savings and Cbkp_redi t ̈Cooperarte Ltd. ̈ , and the objectives of the detailed work. In the first chapter is developed the theoretical and referential framework, where you show the theoretical foundation, conceptual and bibliographical that supports the research. Chapter 2 consists of the legal framework s in which are exposed the legal regulations to which are subject the financial institution, essential constituents design for the model of corporate social responsibility. Chapter 3 analyzes the methodological framework us ed in the development of the project to support the same and in Chapter 4 analyzes the current situation of the Cooperative, on issues that concern both its operation and external elements that affect their daily financial operations. Is developed in Chap ter 5 , the proposed model of corporate social responsibility, in which is shown the guidelines to be taken by the institution, for implementation that allows accomplishing with the social and corporate aspect at a National level. It is finished with the co nclusions and recommendations for the enforcement of the model of social corporate responsibility in the Cooperative ̈Cooperarte Ltd.” .
Año de publicación:
2015
Keywords:
- ANALISIS DE MERCADEO
- PLANIFICACIÓN ESTRÁTEGICA
- administración de empresas
- responsabilidad social
Fuente:

Tipo de documento:
Bachelor Thesis
Estado:
Acceso abierto
Áreas de conocimiento:
- Responsabilidad social corporativa
- Sociología
Áreas temáticas:
- Dirección general
- Economía financiera
- Ética del trabajo