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Economic comparative analysis of trends of the television channels teleamazonas and Ecuavisa

Abstract:

In this research are collected and analyzed the Financial Statements for national private television companies Ecuador: Teleamazonas and Ecuavisa, covering the period 2010-2017. These companies are studied because they present a commercial name but two different social reasons with headquarters located in Quito and Guayaquil, and their rating level located in One TV Year in the World (2016) is considered, due to the difference between them. For the accounting study the applied tool is an expert system of financial analysis horizontal method of trends wich consists of the factors of liquidity, solvency, management and profitability, that allows the optimization of resources providing conclusions and suggestions for decision-making starting of their economic performance of the societies.