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El deporte barrial y la producción social de sentidos.

Abstract:

The research here disclosed is made up of three moments: Alternative communication and sport, (Emphasizing culture as a spiritual pillar of the neighborhood community in the collective world), integrational and social development model (With post-structuralist criticism upon development as economical growth being analyzed), economy in the sport (Amateur neighborhood sport enables the establishment of markets) Through a general definition, we bring out contextualization of Amateur Neighborhood Sport in the social reality of the city by means of a critic to the common concept: recreation. Is Amateur Neighborhood Sport a development agent in the city of Quito? This article advises to argument and describe Amateur Neighborhood Sport as a Latin American development due to its organizational structure, which generates sources of income, actional and communicational bonds with government authorities, imporovements in urban infrastructure, the aim of a democratic foundation, amid other characteristics which shall be analyzed throughly and exhaustively at the full length of this article, beginning from the description, patterns and interrelationships between the perspectives portrayed in it, having at glimpse its structural invariants.