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El turismo comunitario como alternativa económica para la comunidad Jatumpamba en el cantón Azogues

Abstract:

This research paper is aimed to find a possible alternative of developing as well as enhancing the economical growth of Jatumpamba Community, located in Azogues, throughout the use of Communitarian (Rural) Tourism. Jatumpamba, which main economical activity is Agriculture, still preserves its own cultural features such as the manufacture of the famous handmade toquilla hat, well known as Panama hat, besides pottery, story-telling, ancient agricultural practices,etc. All of these activities turn this place into a perfect alternative to escape from the daily routine. Rural Tourism in Azogues has not been properly exploited yet, therefore, through this research paper an appropriate list of touristic attractions of Jatumpamba has been assembled as well as stating the Researcher’s main proposal of reactivating some of the rural touristic activities in order to increase the local economy by generating new jobs that could prevent further migration.