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Innovation and Creativity in the Mobile Applications Industry: A Case Study of Mobile Health Applications (e-Health Apps)

Abstract:

The development of new technologies, especially the Internet, has resulted in the expansion and development of the global economy. This fact has led the communication and culture industries to play an increasingly more important role in a global economy. One of these industries is driven by the development of Mobile Health Applications that aim to diagnose, monitor and follow up illnesses through applications. The objective of this research is to determine the types of Mobile Health Applications found in this creative industry and determine the future of the industry in terms of innovation and development of new applications within the health sector. The results of the research identify the types of Mobile Health Applications and their uses, and determine the future development of the industry in terms of regulation and use by the ecosystem of institutions and health professionals, with special emphasis on the privacy and personal data of their patients and users.