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Interactivity in Latin American digital journalism. An analysis of the main digital media of Colombia, Mexico and Ecuador (2016)

Abstract:

Introduction: Latin America, in general terms, is a continent with several contextual levels, which depend on historic, economic, political and social characteristics. Despite all this, there are aspects -such as digital divide- that occur again, to a greater or lesser extent, in the different Latin American countries. This digital divide promotes partially disconnected -and thus, invisible- societies, and tends to slow down possibilities of innovation and development of digital journalism. Methodology: In this study, and from the methodology proposed by Rodríguez, Codina & Pedraza (2012), we have analysed the management of interactivity in the main digital media in Mexico, Colombia and Ecuador in 2016. Results and conclusions: The results show a generally low implementation of interactivity options in digital ecosystems in these three Latin American countries.