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Mixed Reality: Evaluation of the User Experience to Improve the Interpretation of the Archaeological Heritage

Abstract:

This article shows the use of mixed reality (MR) as a useful resource to improve the interpretation of archaeological heritage. It aims to contribute to the solution of understanding problems that frequently affect visitors to archaeological sites. It is developed with the user experience (UX) of visitors as its main axis, and user experience design (UXD) has been used as a methodology, an iterative process of continuous innovation that has resulted in an interpretive product consisting of an interactive application for smartphones and a viewer. To evaluate the UX, the technology acceptance model (TAM) and the principles of usability were used. It is about arousing positive emotions for improving the visitors’ experience to ease understanding of how buildings were put up and how daily life was like in such places and, consequently, obtaining a better interpretation and greater respect towards heritage.