Participatory strategic plan for the marketing of chicken broilers produced by beneficiary families in the area of influence of the Benson Institute, in the city Otavalo


Abstract:

This study was done with the objective of helping families that produce poultry to market their product. Therefore, we determined that it is important to develop a strategic marketing plan to help producers reach their sales targets.

Año de publicación:

2008

Keywords:

    Fuente:

    googlegoogle

    Tipo de documento:

    Other

    Estado:

    Acceso abierto

    Áreas de conocimiento:

    • Marketing
    • Marketing
    • Agricultura

    Áreas temáticas:

    • Dirección general
    • Producción

    Contribuidores: