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Plan de negocios de la Compañía Natural Fruits.

Abstract:

At the moment the tendency to which goes oriented the marketing is the self-service that offers trust to the client and it facilitates him to obtain what really wants when visiting an establishment. This project looks for forms of improving the communication with the client for this reason he/she thinks about to install tactile monitors, which are operated via “touch screen” (screens that work with the tact) incorporated in the local of fruits in the city of Guayaquil, facilitating the obtaining of the information of the products that the client requires such, as prices, and detail of the product. By means of this system he/she makes sure that the local of fruits has technology that makes possible that the expectations of each client are satisfactorily fulfilled. As product of these analyses it is observed how he/she begins the company and the factors that it should be considered previously so that the project flows whose ultimate effect is an it documented that it shows the itinerary from the constitution of the company until the projections of results with regard to the investment, where he/she takes the decision of continuing with the projection of the business. Natural Fuits requires of an initial investment of $11.093,00 dollars, for the setting in march of the business, the projection of the sale business is based on the beaten commercialization and juices, obtaining in the first year of sales $75.917,25 dollars, second year $83.508,98 dollars, third year $91.859.87 dollars, fourth year of $101.045,86, the fifth year of $111.150,45 dollars. And he/she recovers in two years and seven months four days, the creation of the company will be with 2 partners' capital