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Relationship of leadership, strategy and business environment of the Ecuadorian SME competitiveness

Abstract:

This research aims to determine the factors linked to the need for survival and success in SMEs. The elements of Leadership, Competitive Environment and Business Strategy regarding the relationship with the Business Competitiveness of the Ecuadorian SMEs were considered. The results of the analysis were obtained through a model of structural equations of type PLS-SEM. The results determined that the factor of the Business Strategy is the one with the most significant direct influence on Competitiveness.