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Strategic planning for business generators of projects real estate”: Builder case J.E.V.I.

Abstract:

There is a need to mark the creation of strategic plans for companies in the field of construction, as the entire life cycle of a project began with a study and the search for applicable models that help to execute jobs in a way Organized and technical, simultaneously determine the characteristics of the company, as it must be subject to the sea the most adaptable for the area of work and finally taking these details into account will create a strategic plan strong enough to be considered for the operability Of the corporation. Our objective is to propose the use of this tool due to the lack of strategic planning of the Construction Company JEVI located Machala city whose functions are entirely dedicated to the execution of engineering works (sanitary, hydraulic, structural, road, infrastructure Educational and other).- has delayed the development of its activities and has not made it projected towards the growth of real estate projects, it should not be said that the tasks have been performed erroneously, however has failed to Business organization That had to be implemented in a technical way capable of improving the administrative and logistic performance that allow to develop efficiently. The substantial result of this proposal is important for the development of the construction business sector that benefits the development of Machala City, the province of El Oro and the country with the generation of real estate projects of quality and agreement The offer And market demand.