Value indicators for regional broadcasters: Accountability in EITB, CCMA and CRTVG
Abstract:
The European Broadcasting Union presented in 2014 a report on PSM values in order to establish a self-assessment framework of intangible indicators for Public Service Media. Value and impact indicators have become one of the present challenges for public services and organizations. The article presents a proposal based on the EBU tool, comparing and assessing accountability strategies of three Spanish regional broadcasters: EITB, CCMA, and CRTVG. All of them report on financial, management, and governance data via their corporate websites, while also increasing transparency measures for institutions and competitive markets. However, findings show a lack of accountability to their main stakeholder: society.
Año de publicación:
2016
Keywords:
- public service
- Value indicators
- Public value
- Public television
- Proximity television
Fuente:

Tipo de documento:
Article
Estado:
Acceso abierto
Áreas de conocimiento:
- Comunicación
Áreas temáticas:
- Medios documentales, educativos, informativos; periodismo
- Comunicaciones
- Publicidad y relaciones públicas