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iStar Support to Open Innovation Management

Abstract:

The Open Innovation business paradigm promises relevant competitive advantages and at the same time, it presents important challenges at strategic level. Particularly, issues like coworking, incorporation of external innovation, creation and value capturing, and evolution of the entire business model, must be incorporated into early modeling stages, in terms of actors, goals, resources, and tasks. In this context, iStar constitutes a suitable and well-known goal-oriented modeling tool, that can be applicable to any problem domain; nevertheless, in the case of Open Innovation, there is lack of support to manage the issues previously mentioned. In response, the present work proposes an iStar extension that allows the modeling process in a consistent, clear and intuitive way.